👋 Hello. My name is Thomas, I’m a Digital Marketing and Digital Strategy consultant.
I’ve been working in Digital Marketing for 17 years. I’m currently Director of Strategy at Optix Solutions, I previously worked at Netrank and DigitasLBi. You can find out more about my work history at LinkedIn if you’re into that sort of thing.
My recent qualifications include an Advanced Certificate in (Marketing) Effectiveness from the IPA and the Mini MBA in Marketing from Marketing Week and Mark Ritson. I’m a MCIM Member of The Chartered Institute of Marketing.
During my career I’ve been lucky enough to work with some great brands including Bentley, Bet365, Easycar, Devon Partnership NHS Trust, Glenfiddich, HSBC, Landrover, Met Office, Oxfam, Reed Global, Shoosmiths, Tesco, The Eden Project, Three and University of Exeter.
You can follow me on Twitter (I refuse to call it X!) and connect with me on LinkedIn.
Here are some nice things people have said about me
I worked with Thomas for over 5 years and would strongly recommend him to anyone looking strengthen their digital marketing team.
David Tapp, Digital Marketing Manager, Pro:Direct Sport
Thomas combines a pragmatic approach and eye for detail, whilst retaining an incredibly detailed insight into the technical specifics of digital marketing. Always on hand to offer support if you need it, he’s a thoroughly nice guy and a major asset to any project.
Dan White, Freelance Digital Marketing Consultant, Dan White Marketing
Thomas is truly remarkable.
Manley, CEO, Corigan.io
Thomas has a wealth of experience and his detailed approach allows him to focus in on the insights which will have the greatest impact. He knows how to turn these insights into a plan and how to make this a reality. He communicates well with others in order to get buy-in and to provide clarity in complex situations.
Alastair Banks, Co Founder, Optix Solutions
Thomas’ responsive approach combined with his extensive knowledge of digital search management and strategy development made him our ‘go to’ person for anything web related [at Shoosmiths]
Graeme Smillie, Associate Director – Head Of Creative Services, Smith & Williamson
Thomas has a no-nonsense approach to his work. I have worked with him both a colleague and as a client; should the opportunity arise, I would not hesitate to work with him again.
Christopher Dugdale, Global SEO Manager, Aviva
Here are some recent posts I’ve written:
- SEO Cheat Sheet for Web Designers – for Wix
- The LNO Framework for Marketing Directors: How To Avoid Doing a Good Job on Tasks Which Don’t Matter – on LinkedIn
- How to Write Better Emails – on LinkedIn
- How to Work with Multiple Marketing Agencies for Optix Solutions
- Google’s Core Web Vitals Update: What you Need to Know for Optix Solutions
- Define effective digital marketing KPIs to achieve your goals – for Smart Insights
- Why Even Experienced SEOs Should Use Checklists – for Inked.
- Questions to Ask Digital Marketing Candidates – for Optix Solutions